Sustain and Grow Social Innovation Program


Designing solutions for vulnerable families with young children and newcomer entrepreneurs 


Managed by The Human Safety Net (THSN) and Generali, Sustain and Grow is a social innovation program coupled with a talent development program that aims to create inclusive insurance products for underprivileged people by leveraging Generali Group’s rich knowledge and resources in the insurance field.

The program focuses on designing Life & Health or Property & Casualty solutions for vulnerable families with young children in Serbia and newcomer entrepreneurs in Germany. The CCX team assisted The Human Safety Net in facilitating and managing this 6-month innovation journey with Generali young talents by utilizing agile project management tools and human-centred design. CCX’s hands-on experience in social innovation provides fundamental support and know-how in designing social insurance and non-financial services for the target groups. CCX also engaged in developing the business and social case of the resulting two social insurance business and social case.