WHAT WE DO
SME Banking
WHAT WE DO
SME Banking
Our approach holistically recognizes entrepreneurs, from both a personal and a business perspective.
We design SME value propositions that are responsive to the needs of entrepreneurs and are commercially viable for financial service providers.
What sets us apart:
Two key features mark our understanding of best-in-class SME finance:
1) SME = Entrepreneurs, with closely intertwined professional and private financial spheres. We believe that addressing both sides leads to increased revenue, enhanced risk-return, and stronger client relationships.
Gender differences matter so do entrepreneurial personalities. Our customer research looks at the people behind the business and incorporates this in the segmentation approach.
2) Credit is not enough: To grow their businesses, SMEs require more than access to financial services. They also need access to adequate business training, networks, information and markets. We design holistic SME propositions that address a wide range of entrepreneurs’ financial and non-financial services.
A QUICK TAKE
NEWS
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